Brand Battle: Zales vs Kay Jewelers

Brand Battle: Zales vs Kay Jewelers


With the holidays just behind us and Valentine’s Day around the corner, it is a busy time of the year for jewelry retailers. Yet, when it comes to two of the biggest names in Jewelry, Zales and Kay Jewelers, which brand is providing the best user experience and winning return business for the rest of the year? Maintaining a strong local presence means conquering data quality, local search, listings management, reviews, online advertising and more. Watch this month’s Brand Battle to find out which jewelry retailer is winning hearts this holiday season:

 

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