Reviews play a big role in the purchase decisions of today’s consumers. Over 70% of consumers ages 25-34 seek out reviews before making a ..
With the holidays just behind us and Valentine’s Day around the corner, it is a busy time of the year for jewelry retailers. Yet, when it ..
Apart from electronics, toys are one of the top targeted purchases during the holiday season and two brands are leading the pack: Toys ‘R’..
Coffee is an essential morning beverage that has made brands like Starbucks and Dunkin’ Donuts recognizable around the world. So between ..
In a series of Brand Battles with competing businesses ranging from fashion retailers to tax preparation companies, Brandify pitted nation..
Vehicle rental companies Enterprise and Hertz battled their branding strategies in this competition which analyzed data accuracy, local se..
More than half of all mobile searches have local intent, and with over 76% of mobile-local searches leading to a store visit within a day ..
With tax season out of the way, we evaluated who local customers were choosing to make their tax prep less taxing. This spring Brand Battl..
It’s Spring Break! And this season, it’s all about providing customers with the best experience while they vacation, party or even relax. ..
With brands like Sephora, Starbucks and Patagonia leading the way in distinguishing themselves as masters of local engagement, competitors..