Brandify Blog

The Latest Local Search News, Trends, and Insights

3 min read

Live From #BrandifyIt2017: The Future of Local with Travis Wright

By Amber Kazalbash on Sep 14, 2017 2:06:03 AM

In an industry where it seems like acting like acclaimed Mad Men will reel in loyal customers for our brands, the reality, as Venture Beat’s Travis Wright explains, is that the real winners are the..

Tags: Local Marketing, Claiming Locations, Local Advertising, Brandify Summit 2017

3 min read

3 Ways Maps Technologies Are Getting Smarter

By Amber Kazalbash on Sep 6, 2017 9:05:00 AM

In the era of “near me” and “micro moments,” immediacy and context were what customers demanded of brands. But customers are getting smarter, and they now also require smarter ways of navigation to..

Tags: Apple, Claiming Locations, Google Maps, Artificial Intelligence

3 min read

4 Tips For Optimizing Your Brand’s Online Presence With Yelp

By Amber Kazalbash on Aug 7, 2017 8:00:00 AM

It’s no secret that online location management has become more complex and challenging than ever before. With 88% of customers noting that they trust online reviews as much as personal..

Tags: Online Reviews, Claiming Locations, Yelp

0 min read

Brandify Partners with Yelp to Deliver Claiming and Yelp Knowledge to Its Customers

By Brandify Team on Aug 7, 2017 12:09:05 AM

Brandify announces its latest partnerships with Yelp, the leading online community for location information and reviews. We are proud to be the first marketing technology company who has been granted..

Tags: News, Uncategorized

0 min read

Brand Battle: Jenny Craig vs Weight Watchers

By Brandify Team on Aug 1, 2017 12:04:04 PM

The latest Brand Battle features a feud between two of the most coveted brands when it comes to personal care and wellness: Jenny Craig and Weight Watchers. Across social media, local advertising,..

Tags: Case Studies, Uncategorized, Brand Battle

3 min read

What the Latest Google My Business Update Says about Local for Brands

By Amber Kazalbash on Jul 25, 2017 3:05:27 PM

Image via Mike BlumenthalBack in November of 2016, Google began experimenting with the concept of including a messaging feature within Google My Business. With the hype of messaging taking full..

Tags: Chat Bots, Voice Search, AI

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